Kumasi Beverage Distribution Expansion
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Background
Daniel has been running a reliable beverage delivery business in Kumasi for over six years. Starting as a driver, he built his customer base by collecting drinks from local depots and delivering them daily to retail shops across the city—six days a week, with a break on Sundays.
Thanks to steady profits, he purchased his first truck (blue) four years ago and added a second, larger white truck in January 2025 (worth approx. GHS 150,000). His operations are now well-established with consistent demand and repeat customers.
Project Goals
With the planned investment, we aim to:
• Establish Daniel’s own beverage distribution depot in Kumasi
• Source products directly from major suppliers in Accra
• Increase delivery capacity and profit margins
• Transition Daniel from delivery driver to depot manager and coordinator
Opportunities
• Capture higher margins by cutting out the middle distributor
• Serve increasing demand from Kumasi’s growing retail and hospitality sector
• Build a local beverage brand or dealership with regional reach
Risks
• Initial setup and logistics coordination for depot operations
• Dependence on supplier punctuality (from Accra)
• Workforce management as operations scale
Additional Info
• Full business plan available on request
• Existing trucks and clients already operational
• Investor participation (profit-share or equity) negotiable
• Financial and logistics records available for review
Project Links
Updated news
Drinks will continue to be sold through:
• Convenience stores, supermarkets, bars, and canteens in Kumasi
• Direct orders via phone or WhatsApp from existing clients
• Future walk-in retail at Daniel’s planned distribution location